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Google Business Profile

The map pack is where local buyers decide who to call.

Most people looking for a business like yours never scroll past the map. They pick from three results, and they pick fast. Your Google Business Profile is what puts you in that box — or leaves you out of it.

Peoria & Phoenix, Arizona · Service businesses, ecommerce and local brands

What you are competing for
GOOGLE — "POOL SERVICE NEAR ME"Your business★ 4.9 · 87 REVIEWS · OPEN010203THREE RESULTS. MOST PEOPLE NEVER SCROLL PAST THEM.

The map pack is three slots. Optimizing your profile is the work of taking one and keeping it.

What we do

Google Business Profile services

Profile Audit

We start by pulling your profile apart: categories, service list, hours, attributes, photos, reviews, Q&A and where you actually rank across your service area. You get the findings whether or not you hire us.

02

Business Information Cleanup

Name, address, phone, hours, holiday hours, service areas and attributes made accurate and consistent everywhere Google reads them. This is the unglamorous part that most profiles fail on.

03

Categories and Services

Primary and secondary categories chosen on what actually ranks for your terms, not what sounds right. Every service you offer listed individually, described properly, and priced where that helps.

04

Photos and Visual Proof

Real photos of your work, your team and your premises, uploaded on a schedule and named properly. Stock imagery and a logo alone will not carry a profile.

05

Google Posts and Updates

Regular posts tied to what you actually do — offers, jobs completed, seasonal work, questions customers keep asking — each pointing at the right page on your site.

06

Reviews: Getting and Answering Them

A repeatable way to ask at the right moment, plus written replies to every review, good or bad. We wrote the guide we use for this if you want to see the approach.

07

Q&A, Messaging and Booking

The questions buyers ask before calling, answered on the profile before a competitor answers them for you. Messaging and booking set up only if you will actually respond to it.

Landing Page Alignment

Your profile should send people to the page that matches what they tapped, not the homepage. We wire the profile, the site and the tracking together so the lead is attributable.

09

Local Tracking and Reporting

Calls, direction requests, website taps and map pack position by area — reported against the baseline we took before we touched anything.

How it works

From audit to booked calls

01

Audit and baseline

We record where you rank across every area you serve, what your profile is missing, and what your three closest competitors are doing better. Nothing gets changed yet.

02

Fix the foundation

Information, categories, services, descriptions and photos corrected in the order that moves ranking soonest. Most of the gain is here, and most of it lands in the first month.

03

Feed it and defend it

Posts, review requests, replies and Q&A on an ongoing cadence — plus watching for suspension risk, competitor edits and spam listings gaming your area.

04

Report against the map

Monthly reporting on position by area, calls, and direction requests. If a change did not work, we say so and change it.

Straight answers

What business owners actually ask us

We already have a profile. Is that not enough?

Having one and competing with one are different things. An unclaimed or half-filled profile still shows up — usually below three competitors who filled theirs in properly.

Our competitors rank above us and they are further away.

Distance is only one of three factors. Relevance and prominence — categories, services, reviews, activity, and the site behind the profile — are the ones you can actually influence.

We got suspended, or we cannot get verified.

We handle reinstatements and verification, including the video calls. The fix usually starts with whatever tripped it, and guessing tends to make a second suspension likelier.

We ask for reviews and nobody leaves them.

Almost always a timing and friction problem, not a willingness one. We change when you ask, who asks, and how many taps it takes, then answer every review that comes in.

Is this not just something we can do ourselves?

A lot of it, yes — and the audit will show you exactly what to fix. Plenty of owners take that and run with it. We are here for the ones who would rather it just be handled.

What we report on

Numbers you can check against your own analytics

Leads

Form fills and calls, tracked to the campaign that produced them

Every engagement

Cost

What each lead actually costs you, by channel and by service

Paid media

Position

Where you rank for the terms your buyers use, tracked weekly

Search

Revenue

Orders and booked work tied back to the source, not guessed at

Ecommerce & service
Platforms we work in
  • Google AdsPaid search
  • MetaPaid social
  • WordPressSites & CMS
  • ShopifyEcommerce
  • Google Business ProfileMaps & local
  • Google AnalyticsMeasurement
Start with the audit

Find out exactly where you are losing customers.

No pitch deck. We look at your site, your search visibility, your reviews and your competitors, then walk you through the gaps and what they are worth. If we are a fit, we talk. If not, you keep the findings.